Human rights are essential for every person on the planet. It is the foundation of a just and equitable society. However, even though many people know this fact, not everyone is aware of the specific rights they are entitled to. Flyers can be an effective way to spread information about human rights, but they can only be effective if they are designed and distributed correctly. Here are six ways to make your human rights flyer go viral fast.
Read on for six ways to make a human rights flyer that goes viral when you post it online or in person.
Nail the Initial Design
The first thing people see when they look at your flyer is the design. Therefore, you need to ensure that it is visually appealing and grabs people’s attention. The design should be clear, concise, and easy to read. You don’t need to be a professional designer to create an eye-catching flyer. There are plenty of free design tools available online, such as Canva and Adobe Spark, that can help you create a professional-looking flyer without any design experience.
When designing your flyer, it’s also essential to consider the colors you use. Bright, bold colors can grab people’s attention, but too many colors can be overwhelming. Stick to a maximum of three colors and ensure that they complement each other. Finally, ensure that your flyer is in a high-quality format that can be easily printed or shared online.
Keep the Message Simple
The message on your flyer should be simple and easy to understand. People are more likely to read and share a flyer if the message is easy to digest. Avoid using technical terms or jargon that the average person may not understand. Instead, use simple language and short sentences to convey your message.
It’s also important to focus on one main message on your flyer. Too much information can be overwhelming and lead to people tuning out. Focus on the most critical point you want to make and ensure that it’s clear and concise.
Make the Message Repeatable
Making your message repeatable means that it’s easy for people to remember and share with others. If your message is too complicated or hard to understand, people won’t be able to repeat it to others. Make your message short and memorable. Use catchy phrases or slogans that people can easily remember.
Another way to make your message repeatable is to use social media hashtags. Hashtags are a great way to make your message more shareable on social media platforms. You can create a unique hashtag for your campaign, which people can use when sharing your flyer or posting about your cause.
For example, are you trying to make a human rights flyer for an upcoming charity drive or volunteer event? If you want people to donate, messages like the below examples are easy to repeat and remember, increasing the likelihood that they’ll go viral:
- Donate time or money – both mean the world to those who need them.
- Help us start and do your part – volunteer today!
- Bring your heart and your smarts – join our organization and make a real difference.
In each of these examples, the main message is easy to repeat and easy to spread. Remember, a key element of virality is that your audience members have to spread your message for you.
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Don’t Use Different Fonts
You can also create a viral human rights flyer by avoiding certain mistakes, like using different fonts for the poster. You can avoid this major mistake by using an online flyer maker like PosterMyWall.
Choose one font for your entire flyer or poster design and stick to it. Therefore, try to use a flyer maker and templates to mockup a few basic designs and see which font looks great both for the headline or centered message and for any ancillary text around the poster’s focus point.
When designing your flyer, it’s essential to stick to one or two fonts. Too many fonts can make your flyer look cluttered and unprofessional. Stick to a clear and easy-to-read font such as Arial or Times New Roman.
Additionally, ensure that the font size is large enough to be read easily. A font size of at least 14 points is recommended for printed flyers, while a font size of at least 16 points is recommended for online flyers.
Include a Call to Action
Naturally, any poster you want to go viral needs to have a compelling call to action. For a human rights flyer, this can be the headline or repeatable, engaging message described above. But you can also add another sentence or just a list of contact information at the bottom of the flyer.
You must include a call to action so that:
- People interested in your campaign or organization can contact you
- Those who see the flyer are inspired to spread it around, thus helping it go viral
A call to action (CTA) is a statement that encourages people to take action. It’s essential to include a CTA on your flyer to motivate people to take action after reading it. Your CTA could be something as simple as ‘share this flyer with your friends’ or ‘sign this petition’.
When creating your CTA, ensure that it’s clear and actionable. Avoid using vague language such as ‘support our cause’ or ‘help us out.’ Instead, use specific language that tells people exactly what they need to do.
Highlight Key Information
Lastly, consider incorporating highlights or bolded text for key information on your human rights flyer. This is even more important if your flyer has a chunk of text or a paragraph of informative content somewhere on it. Bolding or highlighting key information can make the flyer easier to parse, especially if someone looks at it with just a glance.
All in all, making human rights flyers go viral is a matter of planning, artful design, and understanding what makes people remember messages. By considering the tips above, your next human rights flyer will be much more likely to go viral and your charitable organization will see more traffic than ever!
Highlighting key information on your flyer can make it more visually appealing and easier to read. Use bold or italic font to highlight critical information such as dates, times, and contact information. You can also use graphics or images to draw attention to your key message.
In conclusion, creating a viral human rights flyer requires a combination of a clear message, effective design, and strategic distribution. By following these six tips, you can create a flyer that effectively spreads your message and encourages others to take action.